Small
Business Internet Marketing Series from Duct Tape Marketing
Harness the Internet to Market Your Small Business
More
Effectively - program includes 3 taped, 1 hour
audio sessions with John Jantsch, workbooks,
and transcripts from each session.
No
matter if you do business in your town or around the world, the Internet has become an essential small business
marketing tool! Get Harness the Internet from Duct Tape Marketing
and get your hands on an small business Internet marketing super
class broken into three fast moving live sessions - each packed with laser
specific details for moving your business ahead in this rapidly
changing medium.
This is not an Internet Marketing "get rich" course, this is
a practical, sensible approach to using the Internet to grow and
extend your existing business.
Each session includes an overview of the most up-to-date strategies
and tactics picked up from over 10 years of building business on the
Internet, a workbook containing forms and guides to
help you build your small business Internet strategy, and
an audio recording covering each topic so you can listen to the
lessons over and over again whenever you like. You will also receive
notes from each call and lots of tips on resources from the web.
This course will help any small business learn to use the power of
the Internet to get an edge over competition both online and
offline.
Here are
the topics covered in this program
Lesson #1: Creating a content based web presence - content, concept and offline integration
A web site and should be so much more than a static
brochure. This lesson will help you understand how to create content
that educates and helps you stand out. Extend your web site to
become a tool to generate leads and serve your customers.
-
Learn the best way
to reuse your marketing kit contents on your web site
-
Discover how to
structure your content for maximum results
-
Understand the basic
of web navigation
-
Develop content to
draw in local web surfers
Lesson #2: Building
traffic and repeat visitors - optimization, list building and
local search
Web sites have become an essential marketing tool no matter
the size or purpose of your business. Local shoppers are using the
Internet to find local businesses in every city in America. Miss
this session and you may get left behind.
-
Learn the basics of
search engine optimization
-
Get your web site
indexed by Google and Yahoo in less than 48 hours
-
Discover what your
must tell your web designer
-
Develop a plan for
local web searchers and local directories
-
Understand how to
use pay per click advertising methods
Lesson #3: Extending
the conversation blogs, podcasts, RSS and online PR
Blogs have moved beyond
a trendy new tech topic to a must have small business marketing and
communication tool. Blogs help your search engine traffic, help
demonstrate your content knowledge and build trust within your
market.
-
Understand the
basics of blogging
-
Learn how to get
more traffic to your blog
-
Develop a strategy
for partnering with other bloggers
-
Learn how to use a
blog to get more web site visitors
-
Tap the power of RSS to create content and generate traffic
If you want to immediately
give your business a competitive edge, you donít want to miss out on this power
packed telesummit.
Get Harness the Internet from Duct Tape Marketing Today
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